What do you do when you have nothing to say? And how do you align that reality with all the (often conflicting) advice about how frequently and when…

We’ve had nearly a decade to hit the ground running -- hopefully on a ground that’s fully accessible to all. But even today, the morning after Global…

Most people would not hire a plumber to perform a surgical procedure, yet it seems that many people would hire their plumber to do their website. I…

I recently received an email from a communications organization that I follow with the subject line, “The written word is here to stay.” I really didn…

Making your dreams come true doesn’t just happen. It takes dedication, planning, hard work, and talent. That’s why today’s announcement that Digital…

More and more agencies are spending time consulting and developing for Facebook -- it’s where consumers are, so it’s where our clients should be…

There's an old adage that states one should never discuss religion, politics, or money in polite company. But does it -- and should it -- still hold…

Digital Echidna will be attending Islandoracon 2017 in Hamilton, ON from May 15-19th. As we prepare, we’re pleased to present part two of a three-part…

The simple answer – if you’re looking to reach a target audience using specificity, keywords, key phrases and location targeting – Google AdWords is…