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  • What We Do
    • How We Partner

      We help organizations deliver better customer experiences and realize value from their marketing technology.

    • Technology

      Discover the curated technology ecosystem we've mastered to deliver enterprise-grade solutions with boutique care.

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      Meet Northern - a digital enterprise consultancy. Learn who we are, how we got here, and why we're committed to turning disconnected marketing systems into intelligent experiences.

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Echidna Blog

The Business of Politics and Religion: Is it Taboo?

There's an old adage that states one should never discuss religion, politics, or money in polite company. But does it -- and should it -- still hold…
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Northern Commerce Funds New Digital Marketing Competition at Fanshawe College

For Immediate Release: LONDON, ON – February 13, 2020 — This month, Fanshawe College is launching the Northern Digital Marketing Challenge, an…
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From Engagement to Enrollment: Performance Strategies for Higher Ed Institutions

Every post-secondary institution has one objective in common: improving enrollment. But in a social-before-everything world, achieving this goal…
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To Use Image Links, or Not to Use Image Links...

Successful websites have a logical navigation that allows users to quickly and easily find the information they are looking for. Usability, design and…
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Styling BFCM Success With Strategic Segmentation for Beauty by Imagination

Northern implemented a comprehensive email strategy for Beauty by Imagination’s (BBI) brands – Wet Brush, Bio Ionic, and Ouidad – during Black Friday Cyber Monday (BFCM) 2023 to maximize engagement and conversions while maintaining strong email deliverability.
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Business Cares drive goes over top

In the face of plant closings, layoffs and tough economic times, London businesses banded together to beat their goal for the Business Cares Food…
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Simple Things Your Company Should Stop Doing Online Right Now

Every client we work with is different. As a result we get to spend lots and lots of time across many different industries, see a mixed bag of…
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Content Strategy & IA

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What Your Web Development Partner Wants You To Know

Whether your current web CMS prevents you from delivering great experiences for your customers and a website renewal is in your future, or it's time…
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