Celebrating A New Way to Work on Labour Day
You may not know that Labour Day is a Canadian-derived holiday. Sure, the U.S. made it an official holiday in 1892, while Canada took a couple more…
The Business of Leadership - Managing Humility
Yesterday, I wrote about corporate humility as it relates to self-promotion and CSR efforts. It was a blog that's evolved – and continues to evolve –…
Clear Communication, Eliminating Jargon Lets Your Message Hit the Button
Knowing the right words and knowing the right words to use are completely different things -- and understanding the difference can help you hammer…
My Card Says Plumber, But I Am a Doctor on the Weekend ...
Most people would not hire a plumber to perform a surgical procedure, yet it seems that many people would hire their plumber to do their website. I…
Are You Ready to Drink the 'LBS' Kool Aid?
So I finally signed up for Foursquare! On January 21st, Foursquare FINALLY introduced its Blackberry application. Previously it was not available in…
How to satisfy users and internal stakeholders
One of the biggest challenges we face in projects is balancing the needs of the users with those of internal stakeholders. In an ideal world, we’d…
Improving Site Performance: A New Hope For Fast Sites
A slow site has negative impacts on search engine optimization, can increase bounce rate, and reduce site conversions. Taking a surgical approach and…
Marketing Strategies for Retailers to Prepare Before Black Friday 2020
In recent years, there has been a steady increase in online shopping as consumers spend more time browsing and making purchases from eCommerce stores…
Is Print Advertising Dead?
“Print advertising is dead,” or “buying print ads is like throwing your money away," – they’re just a few of the statement that I often hear in my…