Puffery may be behind your magic slogan, but tricking your audience is a recipe for failure. And while being a fan of yourself may be great, too…

I was recently involved in a discussion about Yelp and how to use it to maximize a business's exposure. While I was already aware of the common…

Last week the world changed under our watch. New developments arrived almost minute-by-minute as countries around the world put in place measures to…

Think about moving to a new home. No matter how carefully you pack, you wouldn’t expect everything to be clean, organized, and in place the moment you…

Many of you will likely be familiar with the United Airlines mistake. I'm not going to get into what happened -- and lord knows that there have been…

I firmly believe that if you want to improve your writing and editing skills, you have to take a not-by-the-book approach to skills development…

Drupal 9 is coming. Are you ready for it? With the announcement that a Drupal 9 beta version is expected this week, you may be wondering how to know…

One of the goals of any social media/communications strategy is to actively and rapidly engage with your customer base when they reach out to you. But…

This year truly has been one filled with change. Over the past couple of weeks, you look around and notice the leaves changing colour. This time of…