It's another 'drop' in the bucket, but tomorrow's Toronto Drupal User Group event, which we're sponsoring, is part of what we hope will be an ongoing…

Yesterday, I attended an event commemorating International Women's Day. And as much as I was inspired by the strides we've made in the past, I left…

In my prior post I discussed the forbearance required of accessibility complainants. I will now cover the other side of the coin: the response I'd…

Humour can be a powerful branding weapon when wielded appropriately. Generally when used as quick, dagger-like strikes designed to pierce the social…

Relationship Marketing is defined as “a marketing practice that recognizes the long term value of customer relationships and extends communication…

If you’ve ever been to a trade show or a convention, you’ve likely had to walk a gauntlet of vendor booths. Perfectly aligned swag, banners attached…

Recently, a friend and colleague of mine who works in public relations and social media south of the border posed a question: Do you still blog? It's…

Should your business be on Twitter? Well the answer is simple. Absolutely Yes. And Possibly No. It all depends on what you're looking to get out of it…

Technology is leading the charge in many marketing campaigns, but turning to old marketing methods can actually get you noticed. With people logging…