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      We help organizations deliver better customer experiences and realize value from their marketing technology.

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      Discover the curated technology ecosystem we've mastered to deliver enterprise-grade solutions with boutique care.

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How Covid-19 is Impacting eCommerce & 6 Strategies to Maximize Success

COVID-19 has greatly impacted brands and retailers as brick-and-mortar has come to a halt in most industries due to lockdowns and social distancing…
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Celebrating Teamwork

If you happen to be at the London Knights’ hockey game tonight, take a look over to the stands to the west side of the rink -- there you’ll see a…
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Business Continuity Planning: An Ounce of Prevention

Certain things aren’t so fun to write. Wills, for example, are one thing that people tend to put off. After all, few people like to think about their…
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How to satisfy users and internal stakeholders

One of the biggest challenges we face in projects is balancing the needs of the users with those of internal stakeholders. In an ideal world, we’d…
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Have you been Phished?!

So, like most things that are considered cool sh!t or all that and a bag of chips, there's always the unruly people out there trying to spoil all the…
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Cutting Through the Crap: The Benefits of Banishing Business Buzzwords

In this blog, we will take a deep dive into your ecosystem and provide you with visibility into how you can leverage your core competencies to ensure…
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User Experience -- No Magic, No Snake Oil, Just Data and Effort-Driven Results

User Experience is such a broad topic that it can often feel confusing to people not immersed in it. And, unfortunately, the world of web optimization…
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Hit the Ground Running with No Missteps: Online Communications Takeaways from 2017

We’re 10 days into 2018 and hopefully everyone’s hit the ground running. But while it’s great to look ahead, it’s important to look back on the year…
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Don't Template the Life Out of Your Content - How Structure and Creativity Intersect

Creativity and structure may appear to be polar opposites. The truth is that structure can help creativity flourish -- but a template is the wrong way…
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Reviewing, Reporting, Communications - Six Foundational Items that Transcend All

A few weeks ago, I had the honour of teaching a class at Western's Faculty of Information & Media Studies. The instructor, Dan Brown, is a friend of…
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