365 Days of Pride: Our Commitment to the 2SLGBTQIA+ Community
At Northern, Pride isn’t limited to a month. We recognize the immense importance of respecting and uplifting the 2SLGBTQIA+ community 365 days a year…
Don't Panic -- Crisis Communications
In business and in politics, emergencies can flare up that require immediate response – but not all equal responses are created equally. Yesterday’s…
COPE-ing with Copy 101 – The Long and the Short of It
There’s one question people invariably ask when it comes to copy: “How long should I write?” You can ask a hundred different people and you’ll likely…
Another Drupal Drop in the Canadian Bucket
It's another 'drop' in the bucket, but tomorrow's Toronto Drupal User Group event, which we're sponsoring, is part of what we hope will be an ongoing…
Are You a Social Media Mosquito? Your Voice May be Bugging Your Customers
There’s a device known as 'The Mosquito' that’s used outside of businesses. It's designed to emit a high-frequency sound that only youth can hear and…
Eight Ways to Implement Site Personalization
Concierges are highly skilled people who can add real value to your life by taking care of some essential and time-consuming tasks for you. In the…
Messaging Lessons from the Fringes
Time is always of the essence -- so don't forget the essentials. Last night, I attended the London Fringe Festival Showcase. In a case of art…
Fatima Khalid - A Rising Star Gets Recognized
We’re thrilled to announce that Digital Echidna’s Fatima Khalid is the recipient of the Women in Communications and Technology’s Leadership Excellence…