Holiday Wishes from the Echidna Team
The Christmas Eve Eve Day (the math adds up!) today and as we know that many people may give themselves the gift of a little extra time today, I…
Holiday Wishes from Digital Echidna
You probably already know this, but there are over a dozen holidays in our multinational/multi-faith culture that are celebrated in and around this…
Stumping for Votes or Stomping on Customers?
In today's social-media-dominated world, it can be tough separating an individual from the brand he or she represents. But regardless of whether your…
Opportunity Doesn't Always Knock, Sometimes You Have to Listen and Go Towards It
Sometimes the most valuable conversations about your business don't even involve you. If you're not aware about how to effectively eavesdrop on these…
2013 -- Social Success Stories
They say good things come in threes. After our first two end-of-the-year posts (Friday's post on 2013's top three digital marketing trends and…
A Celebration of Canada
It's been an exciting few days here at Digital Echidna. Right across the road -- really, all around us -- we're in the midst of SesquiFest -- a five…
Full Accessibility in Ontario? It's Going to Take a Lot of (Already Delayed) Work
The impending arrival of a key deadline for Ontario's Accessible Employment Standard offers us a perfect opportunity to remember that if we want to…
Lay Down the Law to Keep the Trolls at Bay
Common courtesy is not always that common – especially when it comes to Internet discourse. While some so-called trolls enjoy playing games with your…
Reimer's Campaign a Net Gain for Social Networks
I may be a business owner, but I'm still human. And the immediacy (and relative anonymity) of social media can make it easy for a quick thought, an "I…
Tips to Ensure Your Advertising (or Campaign) Sign Doesn’t Effectively Say “Stop”
It’s election season in our hometown of London, ON -- actually, it’s been election season since May 9th (we just seem to go from one [provincial] to…