If you've ever been on a large boat, you know that they're impressive wonders of technology. They can move impressively fast and they can carry a lot…

In real life, goodbyes are often hard. In the digital world, they should be made as easy as possible. Over the past week we've looked at the Canadian…

I may be a business owner, but I'm still human. And the immediacy (and relative anonymity) of social media can make it easy for a quick thought, an "I…

Relationship Marketing is defined as “a marketing practice that recognizes the long term value of customer relationships and extends communication…

Over the past week or so, we've looked back fondly at the year that was in 2013. We wrapped up the year discussing social success stories…

Earlier today, one of my favourite sites, Ragan's PR Daily, posted a piece entitled 10 common Blog Writing Mistakes. Unfortunately, the article broke…

As much as it irks public relations types, you can't control the story. And the tighter you squeeze, the more slips out between your fingers. No…

At the best of times, working from home can create communication and isolation challenges. Management must be mindful of including remote workers and…

Your business doesn't remain stagnant. It's constantly evolving -- sometimes in measured increments and giant leaps -- to adjust to changing market…

We know that personalization is the future of the digital economy. More and more items are becoming “smart” and the goal of any content creator --…