Growing Your Business by Acting Small II -- Internal
It’s a common refrain amongst businesses as they grow: departments become siloed; co-workers who were at one time intimately aware of all business…
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Preparing to Celebrate Shades of Great
It’s an exciting time here at Digital Echidna. There’s a sense of anticipation for tonight’s big event -- the London Chamber of Commerce’s 35th annual…
Improving Site Performance: A Deeper Dive on Page Load (Part Two)
In the previous installment, I talked conceptually about how to approach testing and what we are trying to learn. This time we’re going to get our…
Social Media 2012 – The Year in Review Part I – The Bad
To quote Ferris Bueller, “Life moves pretty fast. If you don’t stop and look around once in a while, you could miss it.” Now, I’m sure John Hughes…
The 3 Stages of Customer Personalization & Their Tactics
According to Deloitte’s 2022 study, brands that prioritized personalization were nearly two times as likely to have exceeded their revenue goals in…
Everything Old is Marketed as New Again
Music, fashion, fad diets – and marketing strategies -- they all come around over and over again. With students returning to school this week, it's…
Ensuring Your Accordion Is In Tune With Your Audience, Content
I’m half French Canadian. I married into a family heavy on Newfoundlanders. And I work in the digital field, with a heavy focus on web design…
My Internship Experience at Northern
Before I started my internship at Northern, I thought interning meant doing coffee runs, filing paperwork, and supporting full-time employees as they…
Taming Fragmentation: How Red Hat Is Building a Unified Digital Experience Ready for an AI-Driven Future
Featured Guest: Rob Chappell Sr. Director of Digital UX, Red Hat Recently, in partnership with Adobe, we had the pleasure of hosting enterprise CX…