Google Adwords Remarketing
What if there was a way to bring back people who visited your website but weren't converted? One advertising strategy makes this possible. It’s called…
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How to Reduce eCommerce Friction to Build Lasting Customer Relationships
Need to Know eCommerce friction can be defined as anything that makes it harder for shoppers to complete a purchase, including complicated checkouts…
The Who is Only a Small Part. What Really Matters
Metrics and measurables are always important – especially in the world of business communication. But in hunting high and low for that magic bullet…
Tepperman's, Customer-Focused eCommerce
Tepperman’s partnered with Northern Commerce to launch a responsive digital storefront designed to enhance the eCommerce experience for its family of customers.
Drupal North: Putting the Principles of Engaging Presentation to Work
What makes training effective? Content is obviously the foundation, right? But delivery can be just as important. I’ve been given a lot of thought to…
London's Leading Digital Firms Digital Echidna and ResIM Form Strategic Partnership
Two of London's leading digital firms, Digital Echidna and Resolution Interactive Media (ResIM), have entered into a strategic partnership to combine…
Writing For the Web
Whether you’re a local not-for-profit or a large entertainment facility– writing the copy for your website is always the biggest challenge. How do you…
When to call a Drupal Expert for an Islandora Project
There’s an old adage that states, “No man is an island.” I’d like to paraphrase that and say no Islandora is an island either, as while a complete…
Website Design versus Function
When creating or revamping a website both the design elements and overall function of the site are important. Is there a magic ratio of the two…