From Engagement to Enrollment: Performance Strategies for Higher Ed Institutions
Every post-secondary institution has one objective in common: improving enrollment. But in a social-before-everything world, achieving this goal…
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How to Install the Snapchat Tracking Pixel on Shopify and Magento: A Step-By-Step Guide
With Snapchat’s release of its tracking pixel, what used to be a mere picture sharing app has evolved into a competitive performance advertising…
Northern Supports Local Businesses and Fanshawe Students for the Fourth Year With Digital Marketing Challenge
FOR IMMEDIATE RELEASE Northern Commerce and Fanshawe College are partnering for the fourth consecutive year to support local businesses and Fanshawe…
Using Facebook's Conversion API / Server-Side API for Web to Drive Conversions
In today’s digital commerce landscape, there are more customer touchpoints than ever before. Merchants need to take a deep dive into their funnels to…
The Perils of (Mis)Communication
Why do many customers have an inherent distrust of companies? Why do they look at public relations and marketing efforts through a jaundiced eye…
Online Training and the Moodle eLearning Management System Solution
Finding the right eLearning Management System solution for your business means understanding all the options. A few months ago I wrote about the…
Andrew Peller Toasting To Success With Magento
Andrew Peller Limited partnered with Northern Commerce for an ambitious Magento 2 implementation to create an innovative, user-friendly online booking and itinerary management system to improve their omnichannel customer experience.
Northern Named One of the Best Workplaces in Canada 2025
Last night, the Northern team had the honour of attending the 2025 Best Workplaces in Canada awards ceremony - an evening filled with inspiration…
Driving App Installs and Customer Engagement on Rexall’s BeWell App
Need to Know Rexall partnered with Northern to boost app installs and pharmacy profile creations for their BeWell loyalty app Northern's strategy…
Building a Future-Ready Customer Data Infrastructure: Types, Use Cases, and More
Today, brands can move beyond the traditional one-to-many personalization approach and deliver unique experiences tailored to each individual customer…