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Echidna Blog

The Business of Politics and Religion: Is it Taboo?

There's an old adage that states one should never discuss religion, politics, or money in polite company. But does it -- and should it -- still hold…
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Echidna Blog

The ABCs (and D) of AODA Compliance with a 2021 Deadline Approaching

It seemed like ages ago that I wrote the first of a four-part series on AODA compliance from a web perspective. This piece, published on March 20…
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Echidna Blog

Sharing Knowledge Helps Us Find the Answers

A few of us over the years on this blog have pulled out the old “a rising tide lifts all boats” adage. There’s a reason why axioms like this exist --…
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Echidna Blog

How to Succeed in Editing without Really Trying: A Primer in Surviving (and Thriving in) the Approval Process

There are three words that make business writers cringe. More than “ Can you spin this to make it sound good?”; more than “We really need a blog post…
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Echidna Blog

No Smoke-and-Mirrors! Acquia Lands on the Gartner Magic Quadrant for Sixth Consecutive Year

Managing a message, integrating systems, and delivering the right content to the right audience is a challenging endeavour -- especially for those at…
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Echidna Blog

Two Sessions Not To Miss At IslandoraCon

Drupal development firms often work with clients who are using Islandora to manage their digital asset repositories. So when Islandora 8 was released…
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Echidna Blog

Damage Control 101 - What to Do

As much as it irks public relations types, you can't control the story. And the tighter you squeeze, the more slips out between your fingers. No…
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Echidna Blog

The Ultimate UX Research Question Answered

There’s one question above all others that needs to be asked during any user research session -- and it’s one that rarely, if ever, does. It’s the one…
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Echidna Blog

Consultative Selling: Laying the Groundwork Today to Solve Tomorrow's Problems

Some of you may remember the seminal film Glengarry Glen Ross, which featured so many incredible performances and memorable lines, such as Alec…
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Echidna Blog

AODA - Less Confusion, More Community

Twelve years in and the Accessibility for Ontarians with Disability Act still serves to confuse and confound many people. Where do I start? Will I be…
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  • Solutions
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      • Paid Media & Digital Advertising
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      • Search Engine Optimization
      • Performance Ad Creative
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      • User-Centric Design
      • Development & Integrations
      • Content Strategy & IA
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      • Digital Asset Management
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      • eCommerce Development
      • ERP & eCommerce Integrations
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      • Tag Management
      • MarTech Migration
      • Data Visualization
      • Governance & Compliance
      • CDP Strategy
      • Analytics Audits
      • Google Analytics 4 & Performance Reporting
  • Industries
    • Expertise in your industry.
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      • Omnichannel Retail
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    • Partnering with best-in-class technology platforms.
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