How Does it Make You Feel? Why Alt Text May Not Be Enough
The old adage states that a picture is worth a thousand words. Those words, however, are not restricted to just the facts and details – they also…
The Right Tool for the Job – Drupal Development and You
We live in a dangerously DIY world – one where our ambition can extend beyond our reach, especially when we're propped up by some wobbly support…
Make Sure Your Site is Mobile to Move Your Business Forward
Is your site taking your business as far as it should? Without a mobile-friendly site, you may not only find yourself stuck in neutral, but -- as of…
Drupal North: Putting the Principles of Engaging Presentation to Work
What makes training effective? Content is obviously the foundation, right? But delivery can be just as important. I’ve been given a lot of thought to…
What Your Web Development Partner Wants You To Know
Whether your current web CMS prevents you from delivering great experiences for your customers and a website renewal is in your future, or it's time…
Does Your Business Yelp?
I was recently involved in a discussion about Yelp and how to use it to maximize a business's exposure. While I was already aware of the common…
How Apple's iOS 15 Mail Privacy Updates Affect Email Marketing Optimization
Changes Coming with the iOS 15 Update In the fall of 2021, Apple will be rolling out iOS 15, which comes with new data and privacy updates designed to…
Stumping for Votes or Stomping on Customers?
In today's social-media-dominated world, it can be tough separating an individual from the brand he or she represents. But regardless of whether your…
Don’t Just Curate, Create
You can't be seen a 'thought leader' if you spend all your time serving as a window to someone else's words. On Monday, I talked about the need for…
Captioning -- How Not to Get Lost in Translation
For many organizations, a video is a great way to introduce clients to your business. It provides a quick overview, helps people visualize the…