UX for Health Care Websites: The Hospital Foundation Website
There are a variety of ways to facilitate online donations that don’t involve intrusive pop-ups or cluttering up the homepage. This is where…
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No Web of Confusion -- AODA Site Compliance Deadline Not Changed by Provincial Announcement
For many organizations that have been fretting about meeting AODA-compliance deadlines, the Province of Ontario appears to have given them the gift of…
Know Your Audience - the Public
In my last post, “ A 1.0 World versus a 2.0 World”, I mentioned that a 2.0 World is not just about the web. In fact, a 2.0 World includes…
More than a Thousand Words: Using Pictures and Text to Effectively Tell Your Story
You’ve likely heard the saying, “a picture is worth a thousand words.” It’s a saying that sends writers into internal Linda-Blair-esque, head-spinning…
Lessons From Waverley Retirees' Conquering of New Media
The "G"-Unit are at it again. No, not the Queens-based hip-hop crew, but rather the geriatric dancers in London's Waverley retirement residence who…
Expressing Our Gratitude for All Who Have Helped Us Grow
We’re number (two-hundred-and-forty) one! Earlier today, Canadian Business and Maclean’s released its 30th annual Growth 500 list, and we’re proud to…
Putting the Focus on Your End User
We have a simple adage when it comes to understanding customer needs, desires, and challenges – if you want to know what they want, just ask. Yet too…
What Makes a Great Newsletter?
We all want to improve on our organization’s newsletter, but how? Here are 10 tips to help you create a great newsletter – online or print. A great…
Intranet Introspection: Proper Execution
So far we’ve covered the vendor selection process, how to budget time and resources and how to not get caught up on content. Today we’ll cover one of…
Social Websites
Interactive websites. Social websites. Websites as a communication tool. More and more we’re hearing these phrases and wondering “ what do they mean?”…