Content can be great. Context will always make it better. I've been in this game a while and one of the biggest questions that businesses, politicians…

As much as it irks public relations types, you can't control the story. And the tighter you squeeze, the more slips out between your fingers. No…

Remember that oh-so-ironic like you posted two years ago on Facebook? You may not, but Facebook Graph Search certainly will. As a result, will users…

For some writers, staring at a blank screen can be intimidating. We’re always trying to stay at the vanguard of relevancy, but sometimes new ideas won…

From the Ask Echidna mailbag we received this question from Ben A., "Is there a good way to deliver bad news in business?" It's an important question…

This blog is by no means political, but it can be inspired by politics. Why? Because at its root successful politics is about communicating a message…

In business and in politics, emergencies can flare up that require immediate response – but not all equal responses are created equally. Yesterday’s…

People got it wrong about this whole Mayan Calendar thing. It was never an apocalyptic vision of the future. Rather, the end of that calendar…

Colleges and universities are creating new strategies to stabilize their web properties and implement solutions that support our tech-first way of…

We got a bit of snow in London today. Nothing blizzard-like, mind you, but more than enough to make it tough to get around. Walking to work, I…