GP Bikes, Off-Season Gains
GP Bikes, a multi-brand retailer of motorcycles and power sports, smoothed out their seasonal revenue through aftermarket parts sales while encouraging customers to make off-season DIY repairs.
J-Say Starts to Bridge Speech and Text Gap for Visually Impaired Computer Control
There are certain pieces of software that are just fascinating to me. A computer that speaks through text-to-speech applications provides worlds of…
A Common Sense Approach to GDPR Prep
“What are all these GDPR emails filling up your inbox?” -- The Guardian. “GDPR. What It Is and How Might it Affect You?” -- The Wall Street Journal.…
Open Data Offers a World of Potential
Tomorrow marks International Open Data Day, an annual celebration of open data all over the world. As a company that wholeheartedly embraces open…
Don’t Just Curate, Create
You can't be seen a 'thought leader' if you spend all your time serving as a window to someone else's words. On Monday, I talked about the need for…
Email Clients and Best Practices – Canada’s Anti-Spam Laws Simplified and Demystified
The Canadian anti-Spam law has been in full effect for just over three weeks now. The sky hasn't fallen, no corporate communicators have been…
Black Friday & Holiday Marketing: 12 High Impact eCommerce Strategies to Start Preparing Now
The question on everyone’s mind: “why am I reading about holiday marketing strategy when it’s still beach season out?” Because the time between now…
Moving House: Structure, Design, and Features
We’ve spoken a lot about moving over the past few days. In the real world, you’d prepare your family for a move; in the case of a website migration…
The Power of Personalization
The ultimate goal for any company, whether you’re talking online or off, is to provide a user with an experience that completely aligns with their…
World Sight Day 2014 - A Vision We Can All Share
On this World Sight Day 2014, I'd like to reflect on the status of the blindness community as I see it. All opinions herein are my own and many of my…