Eleven Steps to Help You Effectively Address and Resolve Online Accessibility Issues
While productive communication is a two-way street, the path can sometimes get rough – especially when you're dealing with potentially contentious…
Disagreements Can Be Disagreeable, But Your So-Called Enemy May Be Your Biggest Business Ally
Deterring abuse is good. Deterring disagreement is not. And the key for businesses is learning to understand that the latter does not equal the former…
The Evolution of the Business Card ...
Business cards are definitely a staple of the business world, but like the typewriter, the ditto machine and the telegram - maybe it's time to leave…
Finalize Your Holiday Performance Marketing Strategy With Northern Commerce
Get Cyber Week Ready With Northern. In order To prepare your organization to maximize returns this holiday season, your strategic planning needs to…
Fanshawe College Students Prepare to Go Head-to-Head in the Final Stretch of the Northern Digital Marketing Challenge
FOR IMMEDIATE RELEASE London, ON — For Fanshawe College marketing students, the warming spring weather signals a formidable challenge that’s just…
Websites make an impression
The Internet is a leading resource for gathering information. If someone were to research your company on the web, what would they find? Is your web…
Keeping Your Web Content Fancy
In the web development industry, the popularity of building websites on a CMS or content management system is continuously growing. The beauty of a…
Facebook No Teenland? So? Go Where Your Customers Are
A few days ago, a colleague of mine – our project-manager extraordinaire – Erin Brinen shared a link to an infographic that asked, “ Are Teenagers…
Hammering Away with the Wrong Communications Tool? That's as Effective as Banging Your Head Against the Wall.
Maslow's hammer states that when all you have is a hammer, everything starts looking like a nail. It's a concept we often see in communications, but…