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Echidna Blog

The Language of Violence

From a business point of view, it’s always smart to avoid using terms and phrases that could offend a portion of your customer base -- regardless of…
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A 360-Degree Approach for an Accessible Path to Success

It's easy to pay attention to the big challenges that are right in front of our face, but to get a true view of the issue, you need to apply a 360…
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Content Marketing? Simple, but Not Easy.

Recently a site that I've long respected posted a question on one of its social media channels. They asked a simple question, "How do you define…
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Islandora and Drupal: Part Two of an Interview with Mark Leggott

Digital Echidna will be attending Islandoracon 2017 in Hamilton, ON from May 15-19th. As we prepare, we’re pleased to present part two of a three-part…
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Politically De-Motivated - Messaging Lessons from the Campaign Trail

How much is too much? That's a tough question to answer. But we all know what too much is and the key to successfully communicating with your…
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Learning the Foundations of Persuasive Content

Whether you're writing a theatre review or product copy for the web, the goal is the same -- to be persuasive. And the basic foundational elements to…
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Digital U for a Digital You -- A Beginner’s Guide to APIs

If you're in the Web world, chances are you've heard the term API – but what does it mean? Many simply nod, smile, and move on to the next topic, but…
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The Potential Cost to Business of Ignoring Accessibility

From conversion opportunities lost to negative impacts on your business’ reputation to the potential of fines, ignoring accessibility for your e…
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The Digital Echidna Playoff Beard Grow Off

There is a fine tradition amongst Canadian hockey players and their fans of the Playoff Beard. The staff members of Digital Echidna have decided to…
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Behind the Drupal Curtains at MWDS

In the past, I’ve told you why I feel Drupal Camps are a great experience. Today, I’d like to share why I think development summits ( Dev Days as they…
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