How To Optimize Your Website Speed For Mobile: Google Speed Update Is Coming
It’s now been a few months since Google announced that, as of this July, page speed will be a ranking factor in mobile searches. Essentially, slower…
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Preventative Medicine: Upgrading Your Health Care Website from Drupal 7 to 8
With the Drupal 9 launch date fast approaching, many organizations have asked whether they should upgrade to Drupal 8 now or wait and start fresh with…
When Do I Use a Mini-Site?
Before starting any communications or marketing project you must understand your target audience. Ask yourself: Who is my primary audience? Who is my…
Ask your web developer this question...
"Is my site coded with a table-less design?" While table-less web design has been around for years a large number of web developers still don't see…
How to Turn Your Holiday Data Into Year-Round Sales
Need to Know Fifty percent of holiday shoppers will try out new brands, and 40% will return to familiar retailers during the holidays, creating ample…
Accessibility is a Journey - Long-Term Strategies to Keep You on the Right Path
The Jan. 1, 2021 deadline for AODA website compliance is fast approaching. Some may see it as an end to a 16-year effort; others appear to be treating…
Captioning -- How Not to Get Lost in Translation
For many organizations, a video is a great way to introduce clients to your business. It provides a quick overview, helps people visualize the…
How to Avoid Any Post-Launch Jitters with a Support Agreement
Over the past couple of years, I’ve been Digital Echidna’s support manager and have worked with a large number of clients as part of their post-launch…
Diagnosing Site Speed Issues Requires a Surgical Approach
You’ve likely been told to never Google your symptoms. After all, it inevitably seems that Internet rabbit hole of medical information always leads to…