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Echidna Blog

Choosing Your Own Adventure Can Lead to Business Growth

When it comes to marketing content or trying to draw attention to your company or product, many lament that there are no original ideas left. First…
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Echidna Blog

What Can You Do, Not How Can You Fit -- the True Focus of Accessibility

Accessibility isn’t about making people fit into one world, but rather working together to ensure that all barriers are reduced enabling everyone to…
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Echidna Blog

The Opportunity for Women in STEM - How We Can Eliminate Barriers

The key to taking advantage of an opportunity is to be aware that the opportunity exists. If you don’t see it, it can be a challenge to be it, which…
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Echidna Blog

Hospitals And Foundation Websites: Combine or Separate?

Many hospitals are a two-headed beast, composed of a public-facing healthcare organization and a supporting fundraising organization -- often called a…
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Echidna Blog

How Your Users (and Google) Are Searching for a Positive User Experience

I’m of a certain vintage, so I remember the ol’ “ you got your chocolate in my peanut butter” commercial. I was reminded of this the other day when I…
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Echidna Blog

UX for Health Care Websites: The Hospital Foundation Website

There are a variety of ways to facilitate online donations that don’t involve intrusive pop-ups or cluttering up the homepage. This is where…
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Echidna Blog

How to use your company intranet to keep your team connected

In this time of physical distancing, the internet is alive with tips and tricks for remote work and virtual life. Focusing on how to work better…
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Echidna Blog

How To Ask Your Visitors For Personal Info

If you're like most businesses, your website is regularly asking visitors for their personal info - as part of a registration, payment, or contact…
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Echidna Blog

Free Statistics For My Website?!?

Have you ever wished that could track the number of page hits on your website? Which page on your website is most popular, how much time a user spends…
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Echidna Blog

The ABCs (and D) of AODA Compliance with a 2021 Deadline Approaching

It seemed like ages ago that I wrote the first of a four-part series on AODA compliance from a web perspective. This piece, published on March 20…
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  • Solutions
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      • Paid Media & Digital Advertising
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      • eCommerce Development
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      • Google Analytics 4 & Performance Reporting
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