A Brand New You? Not Necessarily
You are what you are. And while there are no quick fixes to building a personal brand, you can quickly lay a solid foundation for successfully…
Ensure Your Presentation Complements - Not Competes With - Your Message
When you want to deliver your message, make sure you're thinking of the entire presentation. It's not just the message that matters, but the packaging…
Some "Friendly" Advice About Accessibility and Inclusion
Just over a year ago, I wrote about the importance of having accessible options for service providers when persons with disabilities aren’t able to…
The Cautionary Tale of Boaty McBoatface
If you've ever been on a large boat, you know that they're impressive wonders of technology. They can move impressively fast and they can carry a lot…
Fanshawe Students Deliver Success for Local Businesses for Fifth Year
Need to Know Northern's fifth Digital Marketing Challenge for Fanshawe College marketing students has concluded for another successful year. Our team…
Surveying Our Business Environment Shows We’re On the Right Path
It's one thing to back the right horse. It's something totally different to saddle up and try to guide that horse to victory. While there are a lot of…
Don't Want to Play? Fine, But Be Aware of the Game
You may not want to play the game, but when it comes to your business and the Web, you should at least be aware that the 'game' exists. After all…
Kicking Off a Month of Accessibility By Putting Ability First
For a few years now, Digital Echidna has put accessibility at the fore of everything it does. And with the Ability First Champion Awards less than a…
London Lightning & Northern Commerce Partner to Support London Humane Society
For Immediate Release: London, ON – April 26, 2017 — London Lightning sponsor Northern Commerce announced today the first National Basketball League…
Kekkou Desu Mr. Roboto - The Perils Of Content Automation
One of the goals of any social media/communications strategy is to actively and rapidly engage with your customer base when they reach out to you. But…