Over the years, I’ve had the opportunity to work with companies that were frustrated with the lack of interaction they were getting from their…

When you’re looking for a business, product or service where do you search first? Do you turn to the phone book, the newspaper or do you search online…

The old adage states that hindsight is 20/20. And as 2020 comes to a close, we’re seeing increasing numbers of businesses embracing that statement --…

OK. I’ll admit it. In my last post, I was less than complimentary of the whole AODA 2021 deadline and how seriously people were taking it. And while I…

Whether you're writing for the Web, posting on your company's social networks, or creating internal newsletters or documentation, the old KISS…

Metrics and measurables are always important – especially in the world of business communication. But in hunting high and low for that magic bullet…

To paraphrase Wilford Brimley, the best reason to ensure your Web site is accessible is simple: “ It’s the right thing to do.” But if you're a…

It’s tempting. I get it. Posting a photo to your social media, it would just be so easy to upload and click -- with the obligatory sarcastic comment…

A couple of days ago, a reporter friend of mine asked “Are blogs dead?” People were quick to respond positively or negatively, but I think the…