There’s one question people invariably ask when it comes to copy: “How long should I write?” You can ask a hundred different people and you’ll likely…

If you're like most businesses, your website is regularly asking visitors for their personal info - as part of a registration, payment, or contact…

As any angler worth his or her salt knows, if you’re not using the right bait and equipment, it’s far more difficult to catch fish. And, when it comes…

At the core of Canada's anti-Spam laws, which come into effect July 1, 2014, is the word "consent." Essentially, as we discussed yesterday in our…

The most frustrating part of accessing the web as a blind user, in my opinion, is images. Whether they're infographics or pictures used to add a…

Certain things never go out of style. But when it comes to content, it behooves you to keep an eye (and an ear) open for terminology and language that…

Focusing on delivering upon the expectations you have set for your customers is music to your customers' ears. But focusing on your own internal…

Word of mouth is incredibly powerful. And with the importance of social media in our lives, it's essential to your success that those words are the…

There are many people who want to make a difference in their communities. Unfortunately, there are equally as many reasons why people don’t: lack of…

So Ontario's supposed to be fully accessible by 2025. I mean, that's the point of the Accessibility for Ontarians with Disabilities Act, right? An…