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      We help organizations deliver better customer experiences and realize value from their marketing technology.

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      Discover the curated technology ecosystem we've mastered to deliver enterprise-grade solutions with boutique care.

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Echidna Blog

Don't Panic -- Crisis Communications

In business and in politics, emergencies can flare up that require immediate response – but not all equal responses are created equally. Yesterday’s…
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Does Your Business Yelp?

I was recently involved in a discussion about Yelp and how to use it to maximize a business's exposure. While I was already aware of the common…
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COPE-ing with Copy 201: Does Size Matter?

Last week, I gave you the intro. Now, let’s get into the nitty gritty on how to COPE with content! So how much copy is too much? It all depends on the…
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Drupal Training At Fanshawe College

When demand outpaces supply, you can do one of two things: You can wait and hope for talent to magically appear at your doorstep, or you can work to…
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Can Business Be Humble and Promotional at the Same Time?

True humility is hard to find these days. But when you find a package that combines talent, intelligence, and performance, but is actually wrapped up…
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Drupal Training Courses Available

The Drupal content management system offers a lot for free -- from no licensing fees, to quick-and-easy set-up, to an open-source foundation that…
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Hardly a Slacker: Slack and Accessibility

We often fall into the habit of focusing on broadcasting information when we discuss accessibility: how can we ensure our message is accessible to the…
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Manufacturing

Echidna Blog

Giving Back? How to Make it a Part of Who We Are

To misquote Lao Tzu, a journey of 472 steps begins with a single step. As Digital Echidna participated in today’s Stair Climb in support of the United…
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Observations from my First Hackathon

Hackathons. These marathon computer-programming competitions generally involve spending the day (or days) with strangers, forming teams around a…
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