The Internet is a leading resource for gathering information. If someone were to research your company on the web, what would they find? Is your web…

In the previous installment, I talked conceptually about how to approach testing and what we are trying to learn. This time we’re going to get our…

At Echidna, we’re often asked by clients – does adding a “Links” section or a “Resources” section to my website increase my website’s ranking in…

There are several ways to tell a story. Each of us interprets information in a different way -- some of us are better reading text, while others…

So you’re ready to take that virtual leap and put a concerted effort into your on-line branding. With a myriad of options and platforms available to…

Today marks the end of Disability Employment Awareness Month. And as much as Digital Echidna as a company and I, individually, are strongly involved…

At Digital Echidna, we want to use our knowledge and expertise to make a difference. As you’ve often heard my colleagues here say, the open-source…

Moving in is just the first part. A house is just a structure -- it takes time to make it a home. Recently, our local newspaper ran an article about a…