Get Excited!
What do you have to get excited about? Perhaps you’re excited because it is FINALLY springtime (well it was last week any ways). Or maybe you’re…
Follow Friday #FF
If you're on Twitter, you've probably seen, if not participated in, the #FF hashtag. But, just in case you haven’t, or you’ve been wondering what it…
Canada Lands, Multi-Lingual Digital Experience
Canada Lands sought to redesign its website to create a fully accessible, mobile-first, and modern digital experience for its users.
Avoiding Bumps in the Road - Communicating Change
There's an old jocular adage that those of us who have lived for any amount of time in Montreal hold close to our hearts: "There are two seasons in…
How to Receive an Accessibility Complaint
In my prior post I discussed the forbearance required of accessibility complainants. I will now cover the other side of the coin: the response I'd…
Accessibility is a Journey - Long-Term Strategies to Keep You on the Right Path
The Jan. 1, 2021 deadline for AODA website compliance is fast approaching. Some may see it as an end to a 16-year effort; others appear to be treating…
7 Omnichannel Tactics to Drive BFCM Revenue
Need to Know Campaigns using three or more channels have a purchase rate 287% higher than single-channel campaigns, emphasizing the power of…
Examples of Award-Winning Sites
Let’s take a look at three award-winning sites today, to see beautiful examples of modern design that exercise UX, UI, information architecture, and…
Boathouse Conversion Attribution
Boathouse needed a clearer picture of conversion attribution to determine the impact of their paid media campaigns across all publishers.