| Northern Commerce Inc.

Digital transformation requires a north star. Ours is Commerce.

The purchase journey of the modern customer has become increasingly complex. Recognizing this, we have re-aligned our teams, processes, and solutions to deliver more immersive experiences in three critical areas: engagement, experience, and commerce.

The Weight of the Word is On Your Shoulders

How important are words? Well, maybe Elvis sang it best when he warbled “It’s only words and words are all I have to steal your heart away.” Whether…

Navigating the Economic Downturn

The recession has changed consumer buying patterns and businesses have had to adapt. Consumers are very careful with how they spend and therefore…

The Cautionary Tale of Boaty McBoatface

If you've ever been on a large boat, you know that they're impressive wonders of technology. They can move impressively fast and they can carry a lot…

Digital Echidna COVID-19 Update

Out of an abundance of caution and to support efforts being undertaken at the municipal, provincial, and federal levels of government, Digital Echidna…

Digital U for a Digital You 301 – What Do You Want?

So we’ve addressed who your customers actually are; and we’ve discussed who you are. Now the key question becomes, What Do You Want? More business. OK…

Going on the Record - An Inside Look at an Echidna Process

Each RFP we are invited to participate in starts a process. A ritual. We identify a solution, write the proposal, submit, and then… we wait. If we are…

Can’t See Forest for the Blog? Plant Evergreen Content

Some things are just so nice you have to use them twice… Or three times, or more. Let me not just run the risk of repeating myself – let me actively…

The Evolution of the Business Card ...

Business cards are definitely a staple of the business world, but like the typewriter, the ditto machine and the telegram - maybe it's time to leave…

Looking for the Right Words? Be Like Mike

Advertising, building a Web site, coming up with branding standards – pretty much everything you do on-line and off is designed to convince people to…