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  • What We Do
    • How We Partner

      We help organizations deliver better customer experiences and realize value from their marketing technology.

    • Technology

      Discover the curated technology ecosystem we've mastered to deliver enterprise-grade solutions with boutique care.

    • About Northern

      Meet Northern - a digital enterprise consultancy. Learn who we are, how we got here, and why we're committed to turning disconnected marketing systems into intelligent experiences.

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Echidna Blog

Simple Things Your Company Should Stop Doing Online Right Now

Every client we work with is different. As a result we get to spend lots and lots of time across many different industries, see a mixed bag of…
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City of Edmonton Skyline Hero Image

How the City of Edmonton Elevated Its Digital Platform into a Robust Enterprise Publishing Solution

Northern partnered with the City of Edmonton to further integrate their Drupal web publishing platform with their Google Workspace enterprise content platform, using the Box content cloud to improve usability, syncing, asset management, and reporting.
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A small dog wearing Canada Pooch products to protect from the cold.

Canada Pooch Sniffs Up Black Friday and Cyber Monday Success

Northern developed a comprehensive paid media strategy that contributed to an impressive increase in in-store revenue coupled with a lower cost per sale, effectively helping Canada Pooch realize conversion and revenue goals for Black Friday and Cyber Monday (BFCM) 2021.
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Echidna Blog

COPE-ing with Copy 201: Does Size Matter?

Last week, I gave you the intro. Now, let’s get into the nitty gritty on how to COPE with content! So how much copy is too much? It all depends on the…
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Echidna Blog

Improving Site Performance: A Deeper Dive on Page Load (Part Two)

In the previous installment, I talked conceptually about how to approach testing and what we are trying to learn. This time we’re going to get our…
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Echidna Blog

How to Contribute to Drupal: Module Maintenance

In the open-source community, we would be nowhere without the dedication of the numerous volunteers that maintain contributed modules and themes. When…
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Echidna Blog

Drupal Modules as Solutions, Toolkits and a Middle Way

There is a lot of excitement in the Drupal community about the release of Drupal 9. In particular, one of the most appealing elements is how the…
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Echidna Blog

A View from the Fringe Shines Light on the Need for Reflection

Your business doesn't remain stagnant. It's constantly evolving -- sometimes in measured increments and giant leaps -- to adjust to changing market…
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Echidna Blog

A Day (or Two) in the Life of a Drupal Camp

Last week I shared with you some high-level thoughts about why I enjoy attending Drupal events. Now, for those of you who haven't had an opportunity…
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Echidna Blog

An Engaging Site Leads to an Award Nomination

Earlier this week, Digital Echidna was named a finalist in the 2017 Acquia Engage Awards for its work on the SUNY Oneonta website. In total, over 200…
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