Three Things You Can Do In The Name of 2019 IDPWD
Today is International Day of People with Disabilities -- and to quote one-hit wonder band Europe, it’s the Final Countdown to another accessible…
Understanding the Big Picture
“Why do you want to know that? Why does that matter? Isn’t this just a website discovery?” You’d be surprised at the number of times I am asked these…
Politically De-Motivated - Messaging Lessons from the Campaign Trail
How much is too much? That's a tough question to answer. But we all know what too much is and the key to successfully communicating with your…
Northern Announces Charitable Partnership with Lead to Change Foundation, Committing $150K
FOR IMMEDIATE RELEASE LONDON, ON - February 24, 2022 - Northern Commerce, an integrated digital solutions agency for brands navigating digital…
Chatbots vs. Conversational Agents: Using AI to Overcome Obstacles in Public Service
Need to Know Many Public Service clients need sophisticated conversational agents rather than basic chatbots to save time and costs, and improve user…
On Facebook You Are What You Liked
Remember that oh-so-ironic like you posted two years ago on Facebook? You may not, but Facebook Graph Search certainly will. As a result, will users…
Northern Commerce Funds New Digital Marketing Competition at Fanshawe College
For Immediate Release: LONDON, ON – February 13, 2020 — This month, Fanshawe College is launching the Northern Digital Marketing Challenge, an…
The Five Ps to Put Higher Ed Enrollment on a Pathway to Success
With over a decade of experience, with over 50 post-secondary institutions, Northern knows the five key things you need to focus on to attract…
The Best of the Season to You and Yours
I know it’s a Sunday and, hopefully, not too many people are going to be reading this. Because that’s the point of my Christmas wish to you! I wanted…
Fun, Factual, Focused -- How to Write Headlines that Matter
You can have the greatest content in the world, but if you don't have the right hook to attract your readers, then you're only going to lament the…