Real Talk on Plain Language
Why does plain language matter? Especially in Canada where we have such a high literacy rate, doesn’t everyone know how to read and comprehend content…
Displaying 481 - 490 of 1189
Performance Branding: What It Is and How to Get it Right.
Gone are the days of laborious decision-making to determine where to focus ad spend. Finding the balance between direct response (DR) sales activation…
Driving App Installs and Customer Engagement on Rexall’s BeWell App
Need to Know Rexall partnered with Northern to boost app installs and pharmacy profile creations for their BeWell loyalty app Northern's strategy…
Moving House: Why and When You’ll Want to Call in an Expert
Website migrations are a lot like moving houses. Some organizations can complete the migration themselves, but there are definite benefits to calling…
Our Roots Extend Beyond the Forest City
At Digital Echidna, we want to use our knowledge and expertise to make a difference. As you’ve often heard my colleagues here say, the open-source…
UX for Health Care Websites: Putting the patient first
Every organization has a story to tell. Hospitals bring something particularly inspirational to the table. However, there’s a fine line between…
Accessibility is a Journey - Long-Term Strategies to Keep You on the Right Path
The Jan. 1, 2021 deadline for AODA website compliance is fast approaching. Some may see it as an end to a 16-year effort; others appear to be treating…
Defending Our Street Hockey Title
Navigating the digital landscape can be a daunting task, not to mention planning, organizing and running a national street hockey tournament! Hockey…
Islandora and Drupal Shops: the Challenges and Successes -- Part Two of an Interview with Susan Brown
Yesterday, we introduced you to the Canadian Writing Research Collaboratory (CWRC) project. Today, we share project leader Susan Brown's thoughts on…