Laissez les bons temps rouler! Digital Echidna is proud to announce that it has been listed as a finalist in the Excellence in Digital Marketing…

This week would have been a great time to be in San Diego, CA. It's not just for the weather – though 13 to 21 degrees Celcius and sunshine sounds…

In April we posted a blog that talked about 10 simple tips you can do to improve your organization’s newsletter (print or online). By adding a…

Content Strategy (CS) and architecture is slowly, but steadily climbing the ladder and becoming a respected process in website development. With CS…

Last week, I gave you the intro. Now, let’s get into the nitty gritty on how to COPE with content! So how much copy is too much? It all depends on the…

If you only know my from my written communications, you may not know that I have a tendency to be a bit blue in my language choices amongst friends…

How important are words? Well, maybe Elvis sang it best when he warbled “It’s only words and words are all I have to steal your heart away.” Whether…

Sometimes, in business, the best way to express yourself isn't through words, but through a 'scream.' My music tastes run in cycles. Currently, I'm…

As much as it irks public relations types, you can't control the story. And the tighter you squeeze, the more slips out between your fingers. No…