Certainly you've heard someone along the way mention an association between influence and popularity, but trust me, popularity is not influence! Below…

Siteimprove is a global software-as-a-service company that empowers website editors to continuously test, fix, and optimize the quality of content…

Because we just couldn’t get enough, we’re going to extend our month-long focus on accessibility for a couple more weeks! After all, there’s so much…

True maturity in content creation and delivery only comes when you understand how to deliver upon the goals that actually matter and subjugate the…

Why does plain language matter? Especially in Canada where we have such a high literacy rate, doesn’t everyone know how to read and comprehend content…

Content can be great. Context will always make it better. I've been in this game a while and one of the biggest questions that businesses, politicians…

The ultimate goal for any company, whether you’re talking online or off, is to provide a user with an experience that completely aligns with their…