On Friday we held our annual Digital Echidna's Christmas potluck – a day where the team gets together, brings an assortment of food, and somehow comes…

More and more agencies are spending time consulting and developing for Facebook -- it’s where consumers are, so it’s where our clients should be…

We've all heard it: "Closed captioning for this program is brought to you by Company X" but have we thought what captioning truly means and what it…

The Canadian anti-Spam law has been in full effect for just over three weeks now. The sky hasn't fallen, no corporate communicators have been…

The best way to learn about your customers, their needs, the challenges they face, and the problems you can solve is by asking them directly. However…

Certainly you've heard someone along the way mention an association between influence and popularity, but trust me, popularity is not influence! Below…

Ipsos Reid released a new poll on November 11th, stating that the media mix is changing for marketers. Marketing Professionals were part of this poll…

The New Year is fast approaching and that usually means it's a good time to reflect upon our past year and make plans for the future. Change and…

Effective communication gets exponentially more challenging the larger your team. When you’re working with a handful of people in an office (or…