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Echidna Blog

Defining Consent (Both Expressed and Implied) -- Canada's Anti-Spam Laws Simplified and Demystified

At the core of Canada's anti-Spam laws, which come into effect July 1, 2014, is the word "consent." Essentially, as we discussed yesterday in our…
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Echidna Blog

How to Identify Yourself – Canada’s Anti-Spam Laws Simplified and Demystified

Are you who you say you are? Are you promising what you're delivering? Are you using the ol' bait-and-switch to get "consent" under false pretences…
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Echidna Blog

Social Media 2012 – The Year in Review Part I – The Bad

To quote Ferris Bueller, “Life moves pretty fast. If you don’t stop and look around once in a while, you could miss it.” Now, I’m sure John Hughes…
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Northern office with desks

My Internship Experience at Northern

Before I started my internship at Northern, I thought interning meant doing coffee runs, filing paperwork, and supporting full-time employees as they…
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Echidna Blog

Even More Lessons From the Fringes

When you’re communicating with anyone -- clients, potential customers, employees, or the general public -- trust is the strongest currency you can…
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Echidna Blog

The Who is Only a Small Part. What Really Matters

Metrics and measurables are always important – especially in the world of business communication. But in hunting high and low for that magic bullet…
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Echidna Blog

Expressing Our Gratitude for All Who Have Helped Us Grow

We’re number (two-hundred-and-forty) one! Earlier today, Canadian Business and Maclean’s released its 30th annual Growth 500 list, and we’re proud to…
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Echidna Blog

Where to Eat at PSEWEB? We Know a Place... Or 20

If you know me, you know that I am on the road. A lot. I like to bring my particular brand of snapping and clapping to trade shows, events, and…
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Echidna Blog

The Business of Politics and Religion: Is it Taboo?

There's an old adage that states one should never discuss religion, politics, or money in polite company. But does it -- and should it -- still hold…
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Echidna Blog

A 20/20 Look at High-Level 2019 Digital Trends

The technological world is a fast-changing one. And while I’m certainly not going to delve into the nuts-and-bolts of development here, at a high…
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