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      We help organizations deliver better customer experiences and realize value from their marketing technology.

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      Discover the curated technology ecosystem we've mastered to deliver enterprise-grade solutions with boutique care.

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Echidna Blog

Full Disclosure: Integrity in Writing

Content can be great. Context will always make it better. I've been in this game a while and one of the biggest questions that businesses, politicians…
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Echidna Blog

Guidelines on Guidelines - Official Does Not Have to Be Ostentatious

Does a document have to be weighty to carry weight? Does the more syllables used in a word add more gravitas to the statement? Or is an abundance of…
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Echidna Blog

Thanksgiving, a culture of gratitude during times of change

This year truly has been one filled with change. Over the past couple of weeks, you look around and notice the leaves changing colour. This time of…
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University of Toronto, School of Continuing Studies

A trio of websites with a custom middleware solution prevented search engines from crawling and indexing the University’s programs.
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Echidna Blog

The Cautionary Tale of Boaty McBoatface

If you've ever been on a large boat, you know that they're impressive wonders of technology. They can move impressively fast and they can carry a lot…
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Echidna Blog

Free Statistics For My Website?!?

Have you ever wished that could track the number of page hits on your website? Which page on your website is most popular, how much time a user spends…
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Echidna Blog

Is a Bird in the Hand Worth Burning the Bush? The Real Cost of Aggressive Communication

So... remember this experiment? Where I tilted at the virtual windmill that is The Quick-Fix, Snake-Oil-Salesman Approach to Creating Content? Well…
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Echidna Blog

Kicking Off a Month of Accessibility By Putting Ability First

For a few years now, Digital Echidna has put accessibility at the fore of everything it does. And with the Ability First Champion Awards less than a…
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Echidna Blog

Why I Drank the Blue Kool-Aid

This month I celebrate one year at Digital Echidna. Over these past 12 months I've worked with clients exclusively on Drupal solutions. I've…
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Echidna Blog

Drupal – No One-Size-Fits All Approach to Growing, Learning

This past weekend I had the pleasure of attending MidCamp – a Drupal event that ran from Mar. 28-30th in Chicago. I've had the good fortune over the…
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