eCommerce Statistics and Consumer Trends for Black Friday 2021
Consumer behaviour has shifted greatly in recent history, propelled by the COVID-19 pandemic initiated in 2020. Health and safety measures led to mass…
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Ask Echidna: Getting to Know Drupal
Welcome to our latest Ask Echidna blog post, where we answer your questions about Web design, digital marketing, and business solutions. Do you have a…
Entropy is Inevitable, Expending Energy -- Yours or Ours -- Can Delay the Chaos
Labour Day weekend is kind of that last kick at the ol’ relaxational can for summer. Today, the kids are off to school and, as Andrew mentioned last…
The Gift that Keeps on Giving: Steps to Ensure a Successful Intranet Launch
With the holiday season fast approaching, many retailers are in full swing marketing their products to help us check items off our list. However…
Why It’s Time to Invite Social to the Corporate Party
It’s the bane of every social networker’s existence – how do you accurately define the return on investment for your social media activities? Business…
UX for Health Care Websites: Putting the patient first
Every organization has a story to tell. Hospitals bring something particularly inspirational to the table. However, there’s a fine line between…
Can You Get Steak ... at a Hamburger Price?
Clearly there is a difference in value between a steak and a hamburger - but if you only have a hamburger budget - what do you do?. In the web…
Your Voice; Your Foundation
There is one thing that is integral to any good content strategy: The Voice. The Voice has the potential to elevate credibility, solidify intent, and…
Shaping Future Marketers at Fanshawe with the Northern Digital Marketing Challenge
Need to Know Northern’s fifth annual Digital Marketing Challenge for Fanshawe College marketing students is now underway Guided by Northern experts…
Preserve Universal Analytics and GA4 Data Before the Deadline
Need to Know Access to historical Universal Analytics data will end on July 1, 2024 Businesses that wish to save their UA data need to choose a route…