We've done it again!
After receiving London’s Featured Company award just a month ago, Echidna Solutions has done it again! We’ve been awarded an Interactive Media Award…
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George Brown College, CMS Replatforming
Need to Know George Brown’s digital experience serves a broad spectrum of post-secondary education audiences. Its CMS accumulated a wealth of…
The Future of Content Creation: Key Insights for Implementing AI Responsibly
AI is now deeply integrated into both our personal and professional lives, and the rate of adoption continues to grow, with 77% of marketing teams…
Understanding the Big Picture
“Why do you want to know that? Why does that matter? Isn’t this just a website discovery?” You’d be surprised at the number of times I am asked these…
User Journeys are Taking Off: “Plane” Thoughts on Personalization’s Future
For most people, spontaneity isn’t a big motivator to purchase something. Sure, there are impulse buys here and there (there’s a reason why gum and…
Successfully Merging Design and Development? Communication is Key
Communications is the key to unlocking success. But what does that mean? And what role can we play to make sure that we’re all speaking the same…
Follow Friday #FF
If you're on Twitter, you've probably seen, if not participated in, the #FF hashtag. But, just in case you haven’t, or you’ve been wondering what it…
Critical Thinking: The value of Honesty
I believe firmly that diversity of experience helps to make you better at what you do. By day, I'm a content and requirements strategist at Echidna…
Is AI Chat Right for Your Organization? 3 Questions to Ask
Need to Know Due to the advent of generative AI, conversational agents have numerous internal and external business uses that aren’t limited to a…
Be True to Yourself and Do it for the Right Reasons - Making CSR a Part of Your Business
Be true to yourself and do it for the right reasons -- no matter whether you’re talking corporately or privately, it’s important to adhere to those…