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  • What We Do
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      We help organizations deliver better customer experiences and realize value from their marketing technology.

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      Discover the curated technology ecosystem we've mastered to deliver enterprise-grade solutions with boutique care.

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      Meet Northern - a digital enterprise consultancy. Learn who we are, how we got here, and why we're committed to turning disconnected marketing systems into intelligent experiences.

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Echidna Blog

Have you been Phished?!

So, like most things that are considered cool sh!t or all that and a bag of chips, there's always the unruly people out there trying to spoil all the…
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AODA -- Halfway There but Not Actually Halfway There

One of my favourite sports quotes cam during the 2014 NBA draft, when the Toronto Raptors selected Bruno Caboclo with their first-round selection. To…
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AODA at 10 - We're Still on the Path

Allegedly, we're halfway there. The Accessibility for Ontarians with Disabilities Act (AODA) was introduced in 2005 with the goal of making the…
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Performance Marketing

Echidna Blog

A Primer on Accessible PDFs

When it comes to web content, one of the biggest questions we get from our clients is, “How do we make our PDFs accessible?” After all, PDFs are…
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On Facebook You Are What You Liked

Remember that oh-so-ironic like you posted two years ago on Facebook? You may not, but Facebook Graph Search certainly will. As a result, will users…
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Full Disclosure: Integrity in Writing

Content can be great. Context will always make it better. I've been in this game a while and one of the biggest questions that businesses, politicians…
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Best Workplaces for Women with collage of female Northerners

Northern Commerce Named One of the Best Workplaces™ for Women for Second Consecutive Year

FOR IMMEDIATE RELEASE LONDON, ON – March 8, 2022 — North America’s leading digital solutions agency, Northern Commerce, has been named on the 2022…
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If your internet connection was slow yesterday between 12 noon and 4pm - these web statistics about the Michael Jackson Memorial Service might explain…
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How to Receive an Accessibility Complaint

In my prior post I discussed the forbearance required of accessibility complainants. I will now cover the other side of the coin: the response I'd…
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