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  • What We Do
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      We help organizations deliver better customer experiences and realize value from their marketing technology.

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      Discover the curated technology ecosystem we've mastered to deliver enterprise-grade solutions with boutique care.

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      Meet Northern - a digital enterprise consultancy. Learn who we are, how we got here, and why we're committed to turning disconnected marketing systems into intelligent experiences.

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Echidna Blog

Saying Goodbye Shouldn't be Hard -- Canada's Anti-Spam Laws Simplified and Demystified

In real life, goodbyes are often hard. In the digital world, they should be made as easy as possible. Over the past week we've looked at the Canadian…
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The Book on Change – Ensure Your Content Represents You Today

Too often we treat our websites like storefront signs – long-term representations of who we are, updated only periodically. But are you really what…
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The Inventory Crisis: How to Measure, Predict & Solve Inventory Issues for eCommerce Retailers

Supply challenges are creating bloated inventories and cash flow leaks - combine eCommerce analytics, AI, fulfillment and pricing strategies to gain a competitive advantage.
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New Search Overrides Module

You can make the most elegant, relevance-based site search appliance possible -- but, still, sometimes you’re going to want to ‘game’ the system…
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Vienna Calling - Fatima’s European Drupal Adventure

Scholarships are intended to give you the opportunity to learn. With my recent receipt of a scholarship from the Drupal Association to attend…
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On Facebook You Are What You Liked

Remember that oh-so-ironic like you posted two years ago on Facebook? You may not, but Facebook Graph Search certainly will. As a result, will users…
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Accessibility Matters - Technology's Promise Must Be Augmented by Humanity's Will

Today is the United Nation's International Day of Persons with Disabilities. Its theme, this year, is " Sustainable Development: The Promise of…
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The Opportunity to Make a Difference

You're never too old -- or too young -- to start. And when it comes to volunteering, starting younger can lead to community support becoming a valued…
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Accessibility, Ability First Makes Champions of Us All

Tomorrow morning, we'll be attending the Ability First Champion awards. Digital Echidna's owner, Andrew McClenaghan, will be delivering a brief speech…
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Real Talk on Plain Language

Why does plain language matter? Especially in Canada where we have such a high literacy rate, doesn’t everyone know how to read and comprehend content…
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