Digital U for a Digital You 101 -- An Intro to Your Customers
So you’re ready to take that virtual leap and put a concerted effort into your on-line branding. With a myriad of options and platforms available to…
Email Workflows Every eCommerce Retailer Should Be Sending
You may have heard that email marketing is dying (or that it is already dead). That’s far from the truth—email marketing is still a powerful sales…
Consent in the Age of Big Data, Automation, and AI: Why Responsible Data Practices Are a Competitive Advantage
Guest Author: Ben Thompson Director, Business Intelligence & Analytics, Omaha Steaks We live in a digital world powered by data. And it’s this data…
Thanksgiving, a culture of gratitude during times of change
This year truly has been one filled with change. Over the past couple of weeks, you look around and notice the leaves changing colour. This time of…
How To Make Working From Home Work
In light of recent events and to support the health of our 80-plus member team, earlier this week Digital Echidna implemented a temporary all-staff…
Key Non-Visual Signs for Visually Impaired Online Navigators
Following Jay's post, I've been thinking a lot about what "sign posts" I use to find my way around a site. In the "real world," I use cardinal…
CN Tower, Taking Digital Transformation to New Heights
Northern led the development of an attractions-based website for the CN Tower using Drupal.
Navigating the Economic Downturn
The recession has changed consumer buying patterns and businesses have had to adapt. Consumers are very careful with how they spend and therefore…
Board Participation - Sometimes You Need to be the Willow
In woodworking, a board needs to be relatively rigid and strong enough to support weight. In organizations, that weight-bearing responsibility remains…
Tips for Choosing your Web Host
Where to host your (new) website is often a difficult decision for clients to make. With so many web hosting services out there – it can be a tough…