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      We help organizations deliver better customer experiences and realize value from their marketing technology.

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      Discover the curated technology ecosystem we've mastered to deliver enterprise-grade solutions with boutique care.

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Echidna Blog

My Website Looks Different in Internet Explorer!

Why does my website look different in Firefox and Internet Explorer? Where are my rounded corners? If you’re a web designer, developer or maybe an…
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Echidna Blog

Puffery -- The 'Magic' Dragging Down Your Content Effectiveness

Puffery may be behind your magic slogan, but tricking your audience is a recipe for failure. And while being a fan of yourself may be great, too…
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NC Chatbots

Chatbots vs. Conversational Agents: Using AI to Overcome Obstacles in Public Service

Need to Know Many Public Service clients need sophisticated conversational agents rather than basic chatbots to save time and costs, and improve user…
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3 UX Tips For Your Higher Ed Website

Need to Know Empathetic website design can help higher education institutions connect with tech-savvy prospective students Understanding the emotional…
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Northern boardroom with Echidna logo on phone

London-Based Northern Commerce, Digital Echidna Both On Canadian Business' Growth Lists

FOR IMMEDIATE RELEASE London, ON — October 15, 2020 — In their final year as independent companies before an already-announced merger, top London…
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Echidna Blog

London-based Northern Commerce, Digital Echidna Both on Canadian Business’ Growth Lists

LONDON, ON -- Oct. 15, 2020 -- In their final year as independent companies before an already-announced merger, top London technology firms Northern…
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Echidna Blog

Islandora and Drupal Shops: the Challenges and Successes -- Part Two of an Interview with Susan Brown

Yesterday, we introduced you to the Canadian Writing Research Collaboratory (CWRC) project. Today, we share project leader Susan Brown's thoughts on…
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Echidna Blog

More Messaging Lessons from the Fringes

Word of mouth is incredibly powerful. And with the importance of social media in our lives, it's essential to your success that those words are the…
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Echidna Blog

The Opportunity for Women in STEM - How We Can Eliminate Barriers

The key to taking advantage of an opportunity is to be aware that the opportunity exists. If you don’t see it, it can be a challenge to be it, which…
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Echidna Blog

What Can You Do, Not How Can You Fit -- the True Focus of Accessibility

Accessibility isn’t about making people fit into one world, but rather working together to ensure that all barriers are reduced enabling everyone to…
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