Social Media 2012 – The Year in Review Part II – The Good
Yesterday, I discussed my top five negative trends in social networking, but that’s no way to end a year. Today, for my final post of 2012, I want to…
The Inventory Crisis: How to Measure, Predict & Solve Inventory Issues for eCommerce Retailers
Supply challenges are creating bloated inventories and cash flow leaks - combine eCommerce analytics, AI, fulfillment and pricing strategies to gain a competitive advantage.
Stumping for Votes or Stomping on Customers?
In today's social-media-dominated world, it can be tough separating an individual from the brand he or she represents. But regardless of whether your…
Captioning -- How Not to Get Lost in Translation
For many organizations, a video is a great way to introduce clients to your business. It provides a quick overview, helps people visualize the…
Customer Journey Mapping: Growth and Retention Strategy
You can no longer run a single ad creative, message concept, and landing page across all channels. Understanding how customers interact with your…
Social Influence - Would someone please explain what it means?
Certainly you've heard someone along the way mention an association between influence and popularity, but trust me, popularity is not influence! Below…
Kicking Off a Month of Accessibility By Putting Ability First
For a few years now, Digital Echidna has put accessibility at the fore of everything it does. And with the Ability First Champion Awards less than a…
Digital Echidna’s President Nominated for IABC Outstanding Communicator Award
First off, I want to say how honoured and humbled I am to be nominated for the 2017 Outstanding Communicator Award, to be handed out tonight by the…
What It's Like Being an Echidna
Are you wondering what it is like to work at Echidna? Maybe you are interested in joining our team or you know someone who would be a great fit…
MK Rittenhouse, Digital Storefront and Targeted Ads
MK Rittenhouse, a supplier of agricultural and landscaping products, partnered with Northern to build a digital commerce solution targeting B2B audiences.