5 Steps To Create An Effective Chatbot Experience
In order to stay ahead of customer expectations for timely service, companies are coming up with new ways to engage and provide customer service…
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Not So Black and White - Or Black and Blue or White and Gold
Is it blue and black or is it white and gold? The answer doesn't matter; the fact that the question exists at all is fascinating and something to keep…
Changing PCI Compliance Standards for eComm Retailers: What You Need to Know
Need to Know As of April 1, 2024, the PCI DSS 4.0 standards have become best practices for processing credit card transactions, with 51 new…
Accessibility and Everyday Emergencies
When time is of the essence, it's important to ensure that essential interactions are available -- an issue that people with accessibility challenges…
Hit the Ground Running with No Missteps: Online Communications Takeaways from 2017
We’re 10 days into 2018 and hopefully everyone’s hit the ground running. But while it’s great to look ahead, it’s important to look back on the year…
The Language of Violence
From a business point of view, it’s always smart to avoid using terms and phrases that could offend a portion of your customer base -- regardless of…
How to Contribute to Drupal: Documentation
If you’re a developer, you have skills that the average bear looks up to -- often with awe and sometimes with genuine confusion. You don’t need to…
Language Matters - 2016 in Review
In my mind, there were two major communications themes that highlighted (or lowlighted, as the case may be) 2016: one, we saw battle lines being drawn…
Reviewing Challenges & Asking for Client Feedback
Okay, so you’ve got your goals, objectives and target audience. You’ve implemented the project to the best of your ability, launched and now it’s over…
How to Turn Your Holiday Data Into Year-Round Sales
Need to Know Fifty percent of holiday shoppers will try out new brands, and 40% will return to familiar retailers during the holidays, creating ample…