The point of user research is to ensure that you hear the voices of your users and use that information to inform your solutions. Seems pretty simple…

You can't be seen a 'thought leader' if you spend all your time serving as a window to someone else's words. On Monday, I talked about the need for…

It's a cultural lesson that resonates with business – when it comes to building a successful story, focus on the people. We recently participated in…

Moving in is just the first part. A house is just a structure -- it takes time to make it a home. Recently, our local newspaper ran an article about a…

There are several ways to tell a story. Each of us interprets information in a different way -- some of us are better reading text, while others…

What do you do when you have nothing to say? And how do you align that reality with all the (often conflicting) advice about how frequently and when…

The truth about how to build success with your social efforts is right under your nose. But if you ignore the Pinocchio Theory, it can be difficult to…

In the oh-so loved world of sports, a hot topic these days is how teams, coaches and players can connect with their fan-base using social media…

We’ve discussed the who and why, we’ve discussed the what and when, and we’ve discussed the almighty dollar aspect of what’s in it for you. Today, we…