Digital U for a Digital You 301 – What Do You Want?
So we’ve addressed who your customers actually are; and we’ve discussed who you are. Now the key question becomes, What Do You Want? More business. OK…
How To Make Working From Home Work
In light of recent events and to support the health of our 80-plus member team, earlier this week Digital Echidna implemented a temporary all-staff…
Chatbots: Details that Make a Difference
Chatbots are extremely efficient, give users a positive experience and lead to actions on the part of the consumer that benefits your brand. We…
The Right Tool for the Job – Drupal Development and You
We live in a dangerously DIY world – one where our ambition can extend beyond our reach, especially when we're propped up by some wobbly support…
Focus On Quality and Your Customers Will Make Time for Your Content
How can you cut through the clutter and capture your customer's curiosity when time, clearly, isn't on your side? I'm not going to get into debates…
The RFP Ritual ... Should You Respond?
With more businesses using technology to purchase services, the Request for Proposal or "RFP" has definitely become a popular vendor selection tool. I…
A Halloween Primer on How to Avoid Resurrecting the Ghosts of Social Media Nightmares Past
It's Halloween. A night when all manner of creatures crawl in search of blood to terrorize your neighbourhood. It's a night when ghouls and ghosts…
Kicking Off a Month of Accessibility By Putting Ability First
For a few years now, Digital Echidna has put accessibility at the fore of everything it does. And with the Ability First Champion Awards less than a…
Teaching People that it Should be Hard to Make Life Inaccessible
"It should be hard to make something inaccessible." That's really it, isn't it? You wouldn't build structures or create content that excludes people…
Putting Automation to Work for You and Your clients
There is an old saying that “you shouldn’t work for a computer, a computer should work for you.” I know we often get frustrated with those daily…