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  • What We Do
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      We help organizations deliver better customer experiences and realize value from their marketing technology.

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      Discover the curated technology ecosystem we've mastered to deliver enterprise-grade solutions with boutique care.

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      Meet Northern - a digital enterprise consultancy. Learn who we are, how we got here, and why we're committed to turning disconnected marketing systems into intelligent experiences.

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Echidna Blog

Why Linking Your Tweets to your Facebook is a Bad Idea

Clients often come to Echidna when they’re interested in setting up social media platforms, more specifically Facebook and Twitter. They are excited…
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Two Mayoral Candidate Websites: A Comparison

Category Fontana DeCicco-Best View the website View the website Graphic Design - look and feel can be very subjective but overall you want your…
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Don't Panic -- Canada's Anti-Spam Laws Simplified and Demystified

Don't panic. Though July 1st is fast approaching, we've got the key to unlock Canada's new anti-Spam legislation. It may sound daunting and you may…
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The People in Your UX Neighbourhood

People of a certain vintage will remember the old Sesame Street song, “ The People in Your Neighbourhood.” Good ol’ Bob would sing about the helpful…
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Facebook No Teenland? So? Go Where Your Customers Are

A few days ago, a colleague of mine – our project-manager extraordinaire – Erin Brinen shared a link to an infographic that asked, “ Are Teenagers…
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The Human Touch - The Value of Face-to-Face Communication

Will the Singularity ever occur and mark the rise of our robot overlords? It's possible, I guess, but for as much as technology brings to the world…
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Can We Fake Authenticity?

Success in social media -- and, really, in all business-related actions -- comes from being true to who you are. But sometimes that seemingly clear…
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Obama Unveils New Presidential Web Site

In keeping with the theme that swept President Obama into the Oval Office, change has come to the official White House Web site. Almost at the instant…
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Content Matters - Five Ways to Keep Content Fresh

It all seems so simple, doesn't it? The key to developing a website is to develop quality content that meets your customers' needs. But, for many…
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Digital Echidna is Proud to be a Part of the MasterCard Memorial Cup Social Media Team

We have a whole lot of future superstars in this city this week. And with all the action both on and off the ice, it can be tough to keep up. But…
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