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      We help organizations deliver better customer experiences and realize value from their marketing technology.

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      Discover the curated technology ecosystem we've mastered to deliver enterprise-grade solutions with boutique care.

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Echidna Blog

Language Matters - 2016 in Review

In my mind, there were two major communications themes that highlighted (or lowlighted, as the case may be) 2016: one, we saw battle lines being drawn…
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Echidna Blog

PSEWEB - By the Community, For the Community

Canada’s education community is coming to the Forest City and Digital Echidna is happy to play a role in its arrival for #PSEWEB! Digital Echidna is…
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Drupal 8 Arrival Was One to Watch

Last week, we celebrated (or Celebr8-ed in the parlance of the day) the launch of Drupal 8. We had cake, we had champagne, we had a couple of speeches…
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Echidna Blog

Entropy is Inevitable, Expending Energy -- Yours or Ours -- Can Delay the Chaos

Labour Day weekend is kind of that last kick at the ol’ relaxational can for summer. Today, the kids are off to school and, as Andrew mentioned last…
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Echidna Blog

Should You Be on Twitter? Absolutely Yes and Maybe No

Should your business be on Twitter? Well the answer is simple. Absolutely Yes. And Possibly No. It all depends on what you're looking to get out of it…
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Drupal 7 End-of-Life Support

Drupal.org extended Drupal 7's end-of-life date to November 1, 2023 (originally November 1, 2022). What is end-of-life? What does it mean for you and…
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Beyond First Purchase: Leveraging Customer Lifetime Value for Growth

Most brands are sitting on a mountain of data that is under informing their growth strategies. Earlier this month, Northern’s VP Strategy, Corey…
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Echidna Blog

Social Media Puts Professors in the Hotseat

From the SMART Board to the eClicker, technology is transforming the way students learn at all levels of the educational system. I must admit that it…
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Two of London's Top Digital Agencies Partnering for Strategic Growth

For Immediate Release: LONDON, ON — June 18, 2020 — Two of London’s most innovative digital agencies, Northern Commerce and Digital Echidna, have…
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Echidna Blog

A Season to Celebrate

Like Alvin, Simon, and Theodore once sang, "Christmas, Christmas time is near..." With four children at home, I can attest that it's "time for toys,"…
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