Recently I found myself in a conversation about how businesses attempt to find solid leads. WARNING, if you don't want to learn how to get first-rate…

In Digital U 101 we discussed how businesses need to be clear about who your customers are. Defining who they are and what they want are key…

If you're like most businesses, your website is regularly asking visitors for their personal info - as part of a registration, payment, or contact…

We live in an amazing time where our ability to access information is limited only by our time and inclination. But we also live in a time where it’s…

True humility is hard to find these days. But when you find a package that combines talent, intelligence, and performance, but is actually wrapped up…

At the core of Canada's anti-Spam laws, which come into effect July 1, 2014, is the word "consent." Essentially, as we discussed yesterday in our…

How can you cut through the clutter and capture your customer's curiosity when time, clearly, isn't on your side? I'm not going to get into debates…

I have a few posts running in my head, but none have tapped that vein which allows them just to spill right out on the page. So when the Twitters…

In my mind, there were two major communications themes that highlighted (or lowlighted, as the case may be) 2016: one, we saw battle lines being drawn…