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Echidna Blog

Engaging Communities Through New Media Art

Raphael Lozano-Hemmer is a new media artist that combines technology and community to create engaging interactive art installations. Raphael’s art…
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Northern boardroom with Echidna logo on phone

London-Based Northern Commerce, Digital Echidna Both On Canadian Business' Growth Lists

FOR IMMEDIATE RELEASE London, ON — October 15, 2020 — In their final year as independent companies before an already-announced merger, top London…
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Echidna Blog

Accessibility Matters - Exploring the Hows and Whens of Alternative Text

The most frustrating part of accessing the web as a blind user, in my opinion, is images. Whether they're infographics or pictures used to add a…
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Echidna Blog

London-based Northern Commerce, Digital Echidna Both on Canadian Business’ Growth Lists

LONDON, ON -- Oct. 15, 2020 -- In their final year as independent companies before an already-announced merger, top London technology firms Northern…
Read more
Drawing of computer surrounded by a lightbulb, credit card, dollar sign, and buy button

Black Friday & Holiday Marketing: 12 High Impact eCommerce Strategies to Start Preparing Now

The question on everyone’s mind: “why am I reading about holiday marketing strategy when it’s still beach season out?” Because the time between now…
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NC Chatbots

Chatbots vs. Conversational Agents: Using AI to Overcome Obstacles in Public Service

Need to Know Many Public Service clients need sophisticated conversational agents rather than basic chatbots to save time and costs, and improve user…
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Email on phone

Why Your Email Subscribers Are Unengaged (And How to Increase Email Engagement)

It’s a familiar story – Your emails are responsive, coded perfectly for every browser, and full of witty, enticing content… but your subscribers just…
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Echidna Blog

Damage Control 101 - What to Do

As much as it irks public relations types, you can't control the story. And the tighter you squeeze, the more slips out between your fingers. No…
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Echidna Blog

Improving Site Performance: A Deeper Dive on Page Load (Part Two)

In the previous installment, I talked conceptually about how to approach testing and what we are trying to learn. This time we’re going to get our…
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Echidna Blog

Write Compelling PPC Ads

Pay-Per-Click (PPC) Advertising is a very common “ buzzword” used in the online marketing industry today. Sure, a website is a great starting point to…
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Menu
  • Solutions
    • Digital solutions that deliver results.
    • Marketing Services
      • Paid Media & Digital Advertising
      • Email & SMS Marketing
      • Search Engine Optimization
      • Performance Ad Creative
    • Digital Experience Management
      • Roadmaps & Governance
      • User-Centric Design
      • Development & Integrations
      • Content Strategy & IA
      • Managed Services
      • Content Supply Chain
      • Digital Asset Management
    • eCommerce Solutions
      • eCommerce Development
      • ERP & eCommerce Integrations
      • Custom Application Development
    • Data & Analytics
      • Tag Management
      • MarTech Migration
      • Data Visualization
      • Governance & Compliance
      • CDP Strategy
      • Analytics Audits
      • Google Analytics 4 & Performance Reporting
  • Industries
    • Expertise in your industry.
    • Commercial
      • Omnichannel Retail
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      • Financial Services
    • Public Service
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  • Case Studies
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    • Partnering with best-in-class technology platforms.
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